Monday, September 16, 2013

ghd Style & Protect

Some time ago I was sent the ghd Style & Protect Gift Set as a PR sample. They challenged me to look at the A/W13 hair trends and create my own. As you may know, I usually keep my hair really simple - for me it's just too much fuss to create a special hairstyle as my hair is quite long, therefore I thought this project would be interesting and I'm always open to trying out new things in terms of style. I did some research on the current hair trends and sleek, wet hair was HUGE. I went through some kind of Glamour article with around 70 photos and wet-hair was on pretty much every third photo. It's all about keeping the hair away from your face to make all your features visible (reminds me of America's Next Top Model, except there they cut off the hair on girls!) A long time ago I thought this kind of look is quite masculine or just strange, but after seeing it so much lately I've found myself thinking that it's quite a sexy look for an evening out!

Because my hair is so long, I wasn't sure whether it would stay like this but I think I found the magic trick to keep my hair back: hairspray and lots of it. What I did at the very beginning was use the "Straight & Smooth" spray which is the long, greenish bottle - it's literally one of those light hair mist sprays which smell nice - I sprayed it all over my hair from a considerate distance (to see if it does keep the frizz away as it states on the bottle and it did, yay!) Then I sprayed LOADS of it into my roots and brushed my hair backwards with my fingers and then the hair brush. To finish off the look and keep it in place I sprayed the smaller, blue bottle which is just like any normal hairspray.

As you can see, it was the top of my head which was slicked back and had the wet look, I chose to keep the rest simply hanging at the back. Some of the trend pages I checked out, people took this look further with a low ponytail or a bun. If you want some hairstyle ideas, ghd has an article about current hair trends on their website too! As I mentioned, this gift box was sent as a PR sample, but I genuinely liked it. If you don't want to pay the price, you can also buy all the products separately here


  1. Great photos :)

  2. You're right--this hairstyle has an edge all its own. I'm always afraid that if I did the wet/slick look that I will just end up with greasy roots :P


  3. I've been wanting to try this more slicked back look but I'm not sure I could pull it off! You sure do though it looks gorgeous!
    Hope you're having a wonderful day!
    xx Hannah

  4. How do you get all those free products? Are you in an agency? Great product, looks good !

  5. Love this look, seriously suits you <3